AI employee · Website team

Shotgun

Your website team. Plans, writes, reviews, and ships the work that keeps slipping.

The job

The list never gets done. Until it does.

The campaign page that should've gone live last week. The product copy you've been meaning to fix since March. The landing page experiment from Q2. The size chart that's still wrong.

Most of it isn't hard. None of it is big. All of it sits in someone's queue, waiting on a developer, an agency, a back-and-forth.

Shotgun clears the list. Not next quarter. This week.

What he does

Plans, writes, reviews, and ships website work.

From the brief in your head to the page on your live site. Every change reviewed by a human before it goes anywhere.

Pages

Landing pages, product pages, campaign pages. Wireframe to live, in your brand voice.

Copy

The fixes that pile up. Hero, descriptions, FAQs, button text. Brand voice, not a generic AI tone.

Experiments

SEO, AEO, CRO tests. Designed, shipped, measured. Learnings fed back in.

Small fixes

The broken size chart, the slow image, the link that's been wrong since the relaunch. Done.

Bundles & offers

Campaign rollouts, discount setups, countdown timers. Launched on time.

Where he works

Inside the stack your site already runs on.

Whatever you're using to ship pages, he adapts to. Examples below.

Shopify Webflow WordPress Custom stacks Klaviyo Google Tag Manager Theme apps & sections + more

Examples, not limits. If your website lives there, he ships to it.

Honest by design

What Shotgun won't do.

Hand Shotgun your website list.

A 15-minute conversation. We'll show you what he could clear in the first week.

Talk to us